Privacy Policy
How Pimenta da Serra collects, uses, and protects personal data on this website, in line with Brazil’s LGPD.
Updated on July 16, 2026
1. Who we are
This website is operated by Pimenta da Serra, a company registered under Brazilian CNPJ 48.052.934/0001-01 and State Registration 28.478.295-5, located at Rua Ricardo Barbosa, No. 3181, Planalto, Guia Lopes da Laguna/MS, ZIP 79.230-000, Brazil.
For privacy matters, contact: pimentadaserraofc@gmail.com or +55 (67) 9 9845-0768.
The website was developed by Formflow Marketing Digital and is supported by Senar/MS - Agroindústria.
2. Data we may collect
We may process data you voluntarily provide, such as name, email, phone number, and messages sent via WhatsApp, Instagram, email, or other contact channels.
We may also collect browsing and device data through cookies and similar technologies, including pages visited, traffic source, approximate location identifiers, browser type, and interactions with the site.
When you interact with our social media profiles, those platforms may process data under their own policies.
3. How we use the data
Data is used to: respond to orders and contact requests; answer questions about products and partnerships; improve the website experience; measure audience and performance; run remarketing and advertising campaigns; comply with legal obligations; and protect Pimenta da Serra’s rights.
Analytics tools (such as Google Analytics) and advertising tools (such as Meta Pixel) may be used when consent is given, to understand site usage and deliver more relevant ads.
4. Legal bases (LGPD)
We process personal data based on: the data subject’s consent; pre-contractual steps or contract performance; compliance with legal or regulatory obligations; and legitimate interest, when applicable and respecting the data subject’s rights.
Non-essential cookies, analytics, and advertising depend on your consent, which may be changed or withdrawn at any time through the cookie banner or the contact channels listed in this policy.
5. Data sharing
We may share data with service providers needed to operate the website and communications (hosting, email, messaging tools, analytics, and advertising), within the stated purposes.
Google and Meta may receive technical and interaction data when their tools are active after consent. Those providers also process data under their own policies.
We do not sell personal data.
6. Cookies and similar technologies
We use cookies that are essential for the website to work and, with your consent, analytics and marketing cookies. Details are available in the Cookie Policy.
7. Retention and security
We keep data for as long as necessary to fulfill the purposes described, meet legal obligations, and exercise rights in administrative or judicial proceedings when needed.
We apply reasonable technical and organizational measures to protect data against unauthorized access, loss, or improper alteration. No system, however, is completely secure.
8. Your rights
Under the LGPD, you may request: confirmation that processing exists; access; correction of incomplete, inaccurate, or outdated data; anonymization, blocking, or deletion of unnecessary data; portability; information about sharing; withdrawal of consent; and objection to processing based on legitimate interest, where applicable.
To exercise your rights, email pimentadaserraofc@gmail.com. You may also file a complaint with Brazil’s National Data Protection Authority (ANPD).
9. Children and adolescents
This website is not directed at anyone under 18. We do not knowingly request children’s data. If you believe a minor has provided data improperly, contact us so we can assess deletion.
10. Changes
This policy may be updated to reflect legal, technical, or operational changes. The date of the latest update will appear at the top of this page.
